a. Objectives – what were you trying to achieve in the simulation? What were your priorities?
b. Target Audience – who were you trying to reach?
c. Product selection – what were your products? Were there any decisions related to your products you had to make during the simulation?
Digital Marketing Tactics & Performance Analysis
a. Key decisions, outcomes, and performance for each round
i. Ensure you include evidence from the simulation (e.g., screenshots, metrics, results)
ii. Insights of decisions made, including an explanation of WHY you believe your decision(s) resulted in certain outcomes
b. Key Recommendations
i. Best Practices you found effective
ii. Key decisions you made that made an impact
c. Conclusion & Reflection
i. Provide a summary the digital tactics implemented
ii. Discuss: If you were to do the simulation again, what would you do differently?
iii. Include Five Lessons Learned: Identify and explain at least 5 “lessons learned” regarding digital marketing.
All the simulation screen shots will be provided and requested if anything missing,
Example to how it supposed to look like but in a presentation format
The report must be done is a presentation form/deck (for example: something you can present to a manger at work)
The slides to have purposeful content, good flow, structure and visually engaging (reports, keyword research/charts, etc.)
It needs to be readable and clear
Everything needs to be on the slide not in the notes
APA style for quotation and overall slide and contents / business format
Link to find the info https://mimicapp.stukent.com/marketing/pro/CC-73BEE1